3 months ago I was a cheesemaker with a…
3 months ago I was a cheesemaker with a music background. 90 days later I am building entire ad funnels for my clients with no previous experience in business, advertising or sales.How did this happen? I’ve always had a desire to become disciplined, successful and in control of my behavior, but my Default Mode Network (my mind) kept me from ever being consistent. This kept me dabbling in BS and never actually seeing any results.My whole life I had been reading self help books, practicing meditation here and there and even trying new age methods of manifestation. But there was one thing missing: a structured, proven roadmap of what I should ACTUALLY do to get to where I want to be.When I joined Selfmastered, everything changed. Now I had access to a complete program that perfectly covers all 5 aspects that make up an elite founder. It masterfully starts with the spiritual and mental systems which strips you down to your core so you can build yourself back up with the protocols in the next 3 systems.The second part of the game is having Leon alongside you every step of the way to help guide you and craft the exact gameplay that fits your unique situation, thought loops and abilities. Being completely transparent, the program itself would be overwhelming on its own given the sheer amount of resources, protocols, information that’s ALL backed by science - if you try to take this head-on you’re bound to be hit with analysis paralysis because you won’t be able to choose what to try next.But having access to Leon weekly changes that completely. He strips everything down to the highest leverage, simplest gameplan to get you to your personal and business quarter goals as fast and efficiently as possible.In short, Selfmastered is not only necessary for reaching your maximum potential, but you’re also simply missing out on how FUN life becomes when you learn to stop grinding and start leveraging every aspect of yourself and your business.
Dylan Wort
Amazing Mindshifts - Startling Results!
A Fantastic Set of optimally aligned protocols to bring out the best in you. I experienced several mind-shifts - and using the protocols gave me an unfair advantage. Results some effortlessly once you follow it well. This is the Connoisseur's Choice of Enterprenurship Training!!
Abdul Rahim
6 years of success
Been working with Leon and the Selfmastered team since 2019, back when the main program was Phoenix.In the 6 years that have passed, I owe a big part of my career success to many of the ideas learned there. In a way, I can say that I learned to work properly thanks to it.By properly work, I mean: how to set goals and achieve them, how to communicate effectively, how to prioritize, etc. Both for personal projects/side hustles, and for 9-5 work.Things that now seem obvious to me, but I see my peers struggle with in their day-to-day.The Performance Accelerator itself is fantastic and really changes the people who go through it. No matter if you work for yourself or others, you take an entrepreneurial approach and ownership to your life.
Benjamin George
Great program overall!
I run a B2B lead-gen agency (heavy on cold email, adding LinkedIn). Before Selfmastered I’d spend 10 hours at my desk and barely move the needle—big task lists, scattered focus, energy crashes. I didn’t need another podcast; I needed a founder-specific, condensed system.In weeks, the ring-fenced work blocks and energy management flipped my output. I now get multiple-times more real work done (2–4×), stay sharp through 11-hour days, and my mind isn’t cluttered. We doubled revenue from ~$15k to ~$30k in six weeks, then held course through Q4 seasonality while tackling churn.The biggest win is knowing exactly how to fix bottlenecks. We build a quarterly roadmap, set a target (e.g., 90% retention), map initiatives/projects to achieve it, and then execute. It’s universal and compounding: same framework for sales, ops, even future businesses. If this “only” made me 10% better for the next 40 years, it would pay for itself many times over.
Lukas maxen
I run a marketing agency and though I'm…
I run a marketing agency and though I'm always actively growing my skills in generating clients & client results, personal performance was something I never paid attention to in the same way – which made joining Selfmastered the obvious next step.Selfmastered is my go-to whenever I identify an area of personal performance I want to grow in.
John Prince
Before working with Leon I thought…
Before working with Leon I thought performance coaching was mumbo jumbo. I’d been stuck at the same profit ceiling for years, testing everything, running multiple offers, losing my mind. Doubt crept in every day.One call with Leon and I decided to shut up and follow. We rebuilt my days around 90 minute work intervals with real breaks, fixed my routine, and killed the brain fog. We tightened my agency's offer, changed positioning, nearly doubled the pricing, added a downsell for retention, and expanded channels, so I wasn’t hostage to one pipeline. Biggest mindset shift: I don’t suck, my systems might. Fix the systems.Result: I’m closing stronger deals, clients stay longer, and I finally have conviction and a 5-year vision instead of chasing next month’s cash. This proved it’s not fluff. It’s operational excellence for your mind and business.
Wiz Of Ecom
Everything is a system - build the best ones you can
Before joining the Selfmastered program, I felt lost. I was working a full-time job and trying to build a business on the side, but I was just spinning my wheels. I felt busy, but not productive, because I lacked clarity and a clear direction. I was chasing every shiny object without making meaningful progress on any of them. I knew I wanted to achieve more, but I didn't have a map.The program provided the system and clarity I was missing. A core breakthrough was the deep work Leon and I did to uncover the "who, what, and why" of my purpose. This process of self-discovery was so profound that it brought me to tears, as I finally felt I had found the direction and intrinsic motivation I was searching for. Everything is a system my friends. Nothing in life is worth more than ensuring you've built what you need for peak performance.
Matthew
Change your life
I joined Selfmastered with a strong foundation in Purpose and practical strategies for integrating it into my life, but Leon’s insights and meticulously structured approach to mastering the key verticals of self-development took my understanding to new heights beyond my expectations.The depth and evidence-based guidance provided unparalleled clarity, significantly boosting my performance in ways I hadn’t anticipated. However, the true gold for me emerged during the collab calls. Engaging with other elite performers, tackling our challenges together, and gaining diverse perspectives transformed my personal growth and reshaped my life.If you’re dedicated to unlocking your best self, joining Selfmastered is a decision you won’t regret.
Thelexeffect
$0 to $35k MRR — Selfmastered Helped Me Rewire My Performance
In a world drowning in productivity noise, Leon Castillo cuts through the chaos like a scalpel. I joined Selfmastered overwhelmed, stuck in activity addiction, and spinning wheels chasing the next tactic. Since then, I've gone from $0 to $35,000/month in recurring revenue — and I attribute a massive part of that to how Leon trained me to think.He didn't just help me “do more.” He helped me build systems, not hustle, and install identity-level upgrades that permanently shifted how I operate. I learned to define my Big Domino, eliminate entropy, and set up forcing functions that made elite execution inevitable. Every session is like downloading a strategic OS upgrade for your brain.Selfmastered is not another productivity course. It’s a methodology that transforms behavior through systemized thinking, leverage-building, and radical clarity. Leon helped me stop optimizing for busyness and start optimizing for outcomes. That shift changed everything.If you're serious about evolving from a reactive operator to a deliberate force multiplier, this is the program.
Spencer Wright
Working with Leon and the SelfMastered…
Working with Leon and the SelfMastered team is directly attributable to my extremely fast growth (scaling from $3k/m to $112k/m over 7 months)If you run a business doing >$15k/m and want to uncap your ability to execute, SelfMastered is where you want to be. Leon, btw, isn't some productivity guru. He is the fastest person to become a senior partner at Deloitte Spain (36 months iirc), later leaving to start his own firm. He has firsthand experience in seeing companies go from 0 -> exiting for 300 million + within 2 years but also seeing companies that were doing great on paper wind down and die off. If you have any ambition beyond just a lifestyle business, invest in Leon.
Ravi Kabir
The Messi of peak performance
Where would you like me to start? My life has changed significantly since finishing the course, in ways I could never have expected. I came across self-mastered content on YouTube during my lunch break. It was 2022, and I was making minimum wage. I really enjoyed Leon's guidance on affirmations, so I scheduled a call.Leon provided me with exceptional value on the call and offered me tailored guidance to help me reach my goal. I decided to sign up after a week, due to how effective the free coaching was. The course was structured over 7 modules with weekly support calls, and packed with exercises that I could tailor towards my current circumstances. I began seeing results within the first week, my mindset and behaviour changed, and I started achieving my goals. After seven weeks, I was a new person. I had built a bulletproof plan to reach my goals, and I had begun executing. Procrastination was eliminated, and I had transformed my health, career and personal relationships. I am currently thriving in each area of my life ( something the course teaches you), and I consider Leon as the Lionel Messi of peak performance. I recommend the self-mastered community to you all. The YouTube videos are amazing too.As my coach would sayUpwards and onwards :)
Bilal Raja
Elite programme that has changed our…
Elite programme that has changed our business. Our agency was making $12k/m when I met León, and now we’re doing multiple 7 figures along with a group of eCommerce brands we’re just now starting. Changed my perspective on work, stress, recovery, meaning, and full-spectrum performance. If you feel confused, frazzled, and like you need to focus your energy like a laser beam to achieve your potential in business and personally, then this is for you.
Conor Sunderland
The only entrepreneurial performance…
The only entrepreneurial performance course worth buying - if you implement all of it, and it doesn't change your life, dm me and I'll send you $2k myself.Started with Leon at version 3.0 (now on 8.0 - something I've never seen anyone else do) making $3k/month, now own a multi 7-figure agency, e-commerce brands and several further ventures.The man I am today doesn't exist without this course and training - you will have to work, no doubt about that, but you will never experience self-doubt again.
Conor Gallagher
The best investment you can make
This program single-handedly changed the course of my life. On a personal level, it helped me let go of a lot of mental barriers and bottlenecks that were hindering my growth and life quality. On a business level, it helped me increase my business revenue by 66% in 6 months. WHILE working less, sleeping better, being less stressed and anxious, and overall enjoying the journey more. Hands down the best investment I've ever made. Almost no matter where you are in life and with your company, I’d argue that Selfmastered is a worthwhile investment. Can’t recommend it enough.
Martin Sætre
Strategist
Selfmastered stands out because it’s based on science-backed protocols. It helped me break self-sabotaging dialogues with myself and supported me as I designed systems to achieve my long-term goals for my ventures. The program is for the brave, those who want to break barriers. It is a community of elite founders! Highly recommended!
John Abrico
One of my best decisions
Leon and the Selfmastered program have been an absolute game-changer for me. I signed up not really knowing what to expect, but wow, did it deliver. Leon's got this way of cutting through the noise and getting right to what matters, and it's all about leveling up in life.The program he's put together isn't just some run-of-the-mill self-help routine. It's the real deal. It pushed me, made me dig deep, and showed me how to tap into my potential in ways I didn't even think were possible.And let me tell you, the results speak for themselves. Within half a year, my business's MRR doubled. I'm But it's not just about the money—it's the confidence and the clarity that came with it. Thanks to Selfmastered, I've got a whole new outlook and a set of skills that keep paying off.Leon's not just a coach; he's like that no-BS friend who tells you what you need to hear, not just what you want to hear. And that's exactly what I needed.
Matthew A
SelfMastered Re-Architected How I Show Up
When I began with SelfMastered, I was chasing reputation and financial wins, while dealing with the uncertainty of what was next. I was working hard, but without the operating system required for the goals I had set.Working with Leon helped me define my focus. We re-architected my schedule around high-value work, stripped out distractions, and installed structure so I could operate as the elite founder I expect myself to be.This was not about surface motivation. It was about building systems that made elite execution repeatable, with priorities tied to my vision, filters that stopped me from chasing noise, and routines that restored energy instead of draining it.Since then, I have been able to scale my business with greater intention while protecting my personal commitments with discipline.This is not traditional coaching. It is a re-architecture of how a founder thinks, plans, and executes. SelfMastered gave me the elite OS to perform at the highest level and build with confidence.
Travis Pomposello
I wanted peak performance across ALL domains.
I joined Selfmastered because I didn't just want a 'business coaching' program.. I wanted to become an elite performer. Whether it was in business, as a dad, as an athlete.. I wanted a well rounded approach to performing at my peak in all areas of life. Leon is the best in the business. He has a knack for spotting patterns, identifying problems, and creating solutions. I got way more than I expected from the program, it's incredibly thorough, and covers (literally) everything needed to upgrade performance across all domains. It doesn't just tell you what to do, it helps you think and see differently. The community is also top-tier, as I was surrounded by those who were a few steps ahead of me, meaning I was able to avoid common mistakes.
Campbell Will
I know our next 50 moves because of…
I know our next 50 moves because of Leon. Before meeting him, I hadn't a clue what I needed to do by lunchtime that day, and was in a constant maze of firefighting.That is no longer the case, and never will be again.Thank you sir for your continued help!
Cor
To summarise- Leon’s obsession and commitment to his craft are literally guarantees to him delivering results. No matter the issue you’re facing, someone that dedicated just has to figure it out
It’s tough to give enough props to Leon and his team for building Self Mastered. After spending over $200K on education since July of 2023, and saving myself from spending double that on fake gurus, I have to admit that Leon is a true professional, truly obsessed over his work which is helping people achieve peak performance. Ever since I stepped thru the program’s door I felt pure professionalism. The videos are literally PACKED with knowledge, to the point in which at the beginning, I almost had to cite Leon in my notes word by word, as all of it was so valuable. Whole program is systemised with very accurate order of curriculum, each step builds on top of each other, multiple tracking systems etc. Its good to see someone who truly walks his talk. Leon is always on time, in the community answering questions, and sharing his own life/biz stories we can learn from on a weekly basis. Nowadays, finding someone as authentic and as dedicated as Leon and his team is crazy hard. With AI, everyone acts as an expert on a frontend just to get you thru the door and make you pay, just so you can later on receive some BS mentorship/program backed by a very strict contract, so that you can’t really pursue legal action. Leon’s ability to connect the grand, long term vision to the smallest and most necessary at the beginning steps is very important and soemthing I have yet to see on the productivity scene. Having a big goal is one thing, but being able to identify the exact steps needed to take at each stage is crucial to achieving our goals. To summarise- Leon’s obsession and commitment to his craft are literally guarantees to him delivering results. No matter the issue you’re facing, someone that dedicated will solve your problem and deliver results (with your work of course, he’s not a magician). I can wholeheartedly say that Leon is a true definition of his brand’s name. Igor from Poland
Prime Landvestments
