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Magnum

1.350 reviews
Last reviewed: Mar 9, 2026

Do you agree with Magnum's TrustScore? Voice your opinion today and hear what 95 customers have already said.

magnumicecream.comMember since Mar 2026

Magnum is an online company. Based on 50 reviews on TrustPlane, it has an average rating of 1.3 out of 5 stars. Last reviewed March 9, 2026.

Customer Reviews

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Agnum quality changed for worse

I used to buy magnum ice creams air time, but for some health issues stopped it for almost six months. Last week I bought Utopia Almond from Aldi in Melbourne. It looks like everything has changed. The thickness of chocolate coating reduced, the amount of almond pieces less and there was no creamy rich texture and taste. Just wast of money and disappointment.

Firouzeh Taheri
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Scam

The QR code clearly states that "Scan the code to find out more about our sustainabilty programme" and when i scanned it it cleary went stright to advertisment... ill be staying away frim Magnum from now on. Deciving. Trully...

Zengin Muro
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Trash product at best

Trash product at best. Absolute garbage. And this company wasted its efforts not on actually crafting a quality product but to mess with a long-standing and quality competitor. Disgusting, in both quality and well.. quality.

Anna Connors
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What in the actual

What in the actual, was that garbage. Oh yeah Unilever subsidiary. Time to not buy anything connected. Pure poison

Lozzie
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What the heck is wrong with Magnum?

In Ireland and all of the UK I always bought a Magnum. But doe to that company's inappropriate behavior toward the independent and liberal ice cream maker Ben and Jerry's I will never buy a Magnum again. Ben and Jerry's yes. Magnum never never ever again. The board at aunilver should fire the CEO, President and all board members of Magnum. Then sell Ben and Jerry's back to the original owners. I still hold many shares in Unilever stock. When they sell their ice cream division the sock price will double at the very least. A disgruntled shareholder. Thomas J Richards

Tom Richards
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Magnum Almond ain’t what it used to be 🤮

Bought Magnum Almond packet with 3 ice creams. Used to love these. WHAT HAS HAPPENED? The ice cream was cheap tasting, not creamy as it used to be and had a strange plastic like texture. Equally, the chocolate was poor quality. Wont be recipe buy this old favourite ever again!

Olga Stosic
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Ice milk instead of ice cream

TERRIBLE Magnum Double caramel ice cream bars! The ice cream was gritty and cheap tasting like a low quality ice milk. When you call the 800-632-7532 # on the back of the box, you get a recording to enroll in Medicare or buy an alert for seniors. ?? There is NO Corp office number listed anywhere to get in touch with anyone to file a complaint. I will NEVER buy this garbage again!

Vicki Parrish
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The ice cream is just watery no cream or flavor it used to be better now just rubbish

The ice cream is just watery

T brown
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Horrendous quality control

Horrendous quality control, especially in the UK. Absolutely atrocious. Multiple unsealed packaging, inconsistent batches (broken chocolate shells, ice crystals indicating quality issues etc.). Major downfall from what Magnum used to be.

Ben
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Absolutely devastated by the taste of…

Absolutely devastated by the taste of the once incredible magnum ice cream! I literally never write reviews but could not believe how terrible they taste now compared to the original recipe! Honestly tastes like air! Bring back the delicious creamy, melt in your mouth ice creams!!!

Annabel Tiddy
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I got sick from a magnum ice cream

I got sick from a magnum ice cream. It taste cheap but is expensive.

Cristina Rusu
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Got a Magnum today after the first time…

Got a Magnum today after the first time in a while and the amount they have sharnk by is disgusting they Taste like cheap value Ice now as well. Honestly it's not worth the price

TRISTAN HEAVEN
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Traces of peanuts

That I have allergy to peanuts. I believe this ice cream has traces of peanuts in it (or more) as I ended up with a very painful and huge cyst on my chin which slowly developed after eating 3 over a week, when I had never ate them before (not for years). Other products from different brands have done the same over the years and if I don’t eat them, I won’t get these cysts. So this is another product that I can’t consume on the list. Even a slight trace of peanut will cause this for me. Due to the size of this cyst, I know there was more than just a trace of peanut in this ice cream due to my long time experience of testing different foods for 20 years. People don’t realise how sensitive they are to peanuts until they have done a check or have become observant as I have. I had to write this review, as the cyst, due to the level of pain and discomfort the ice cream caused, has had on my life the last 7 days. It’s very embarrassing.

Gabriella Loch
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We bought 4 boxes of Magnums and 3 were…

We bought 4 boxes of Magnums and 3 were in bad shape. It was like someone stomped and played soccer with them. I called the number on the box and it's the wrong friggin number! I had to look the real number up. After that I talked to a lady for 20 minutes explaining it to her and then she wanted me to take pictures of the boxes, send a receipt and then she said they might give me reimbursement coupons! Will never buy this over priced bs again.

customer
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Haven’t had a magnum for a few years…

Haven’t had a magnum for a few years and can remember the crack of the chocolate… luxury! What have they done, chocolate was so thin and weak it almost fell off! Goodbye magnums…. We’re done… better ice creams from Iceland…

Paul Wilkinson
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I partnered with Magnum for some time

I partnered with Magnum for some time. I have recently run into major issues. After about 5 calls to support and hours on hold, we were told that we had to email an email address and would be hearing back within 5-10 minutes. I requested for withdrawal, and my request was denied until syndicate on my DP came through for me. I have access to my funds now.

Renato
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Magnum Classic Ice Cream. Not classy anymore.

Been a fan of Magnum classic ice creams for years but noticed last year the quality was poor. This year it's got even worse. It's as though there's more water in the mix because the ice cream has lost it's creaminess and it's full of icy lumps. We won't be buying them any more. I hate cost cutting when it affects the quality.

Phillip Turner
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Magnum's Mint chocolate icecream on the stick is YUKKKK

Magnum's Mint chocolate ice-cream on a stick is the worst ice cream I have ever tasted!! On the outside the chocolate coating has burnt sugar crystals and when you bite into it YUKKKK it like chewing glass in mouth. There is enough sugar in the icecream and chocolate so WHY PUT THOSE SUGAR CRYSTALS??? I got my refund but in future will certainly not buy Magnum's mint icecream on a stick.

Dr manjit kaur
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Magnum what have you done ….

Magnum what have you done ….. the adverts are all about the crunch of the chocolate but now in reality half the chocolate there used to be. the embossed “M” has disappeared because the chocolate is too thin and broken in every ice cream in the pack. Tasted like standard choc ice. I’d rather pay more and keep the original so disappointed

customer
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Smaller bar, thin chocolate, fewer almonds, bland ice cream - ruined!

Bought my favourite Magnum Almond ice cream sticks expecting a big creamy ice cream covered in thick milk chocolate and toasted chopped almonds as they always used to be. Nope.The ice cream is bland and less luxurious, the chocolate is thin and far fewer almonds. No reduction in price - quelle surprise!They've ruined a great ice cream stick by skimping.

Bev
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Cite this page

According to TrustPlane, Magnum has a 1.3/5 rating based on 50 verified reviews as of April 2026. Source: trustplane.app/company/magnumicecream-com